Delivering Success

Everything we do is data-driven and results-focused to help you reach new fans and sell more tickets.

  • Fan Network®

    Proprietary data provides unrivaled targeting and makes media buys work harder

  • Live Analytics

    Identify high propensity buyers using powerful data segmentation tools

  • Media Alignment

    Understand the fan journey and maximize ad spend using a connected, omni-channel strategy

  • Trusted Partner

    We live your industry and share your goals: your success is our success

We've Got the Data

Access to the live event industry's most comprehensive fan database to find new fans and extend your reach.

112M Fan Records North America
75M Monthly Tickets North America
450M Annual Tickets Processed Globally

Case Studies

Learn why over 300 clients across every major live-event segment leverage Blue services to grow their fan base, sell more tickets and deepen fan loyalty.

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Atlanta Hawks

Working with the Atlanta Hawks, our goal was to drive awareness of Hawks Shop and sales of official merchandise to compete with retailer advertisers on search engine results pages.

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Tampa Bay Lightning

In an effort to effectively reach new audiences, the Tampa Bay Lightning partnered with Blue Digital to improve their messaging and targeting approach.

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Caesars Entertainment

Managed Search and Programatic Ads generated national awareness and drove ticket sales for the Pitbull mini-residency at Planet Hollywood Resort and Casino.

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House of Blues

In 2015, Blue SEM campaigns raised overall brand visibility for HOBE events while also reducing cost per order by 17%.

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UniverSoul Circus

UniverSoul Circus used Blue to drive search in active markets to Ticketmaster.com while achieving a strong ROI during the 2015 season.

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PGA Tour

The PGA TOUR leveraged Blue’s digital marketing services and Ticketmaster data to introduce a fresh lineup of events and reach a new generation of golf fans.

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