Digital Scorecard

Digital Scorecards

With the majority of fans discovering live events online, understanding how you stack up is critical.

Our comprehensive audit analyzes more than 20 variables of your online properties driving event discovery and ticket purchases—including your website, email, social media, SEO and SEM.

Learn From Ticketmaster's Insights

The Digital Scorecard starts with the facts. We note why each area of the audit is important to the success of your fans' awareness and purchasing of tickets to your events

User Experience Benchmarking

Opportunities in the fan journey to purchase tickets to your events are documented with next steps recommendations provided

How Blue Can Help

Many opportunities found can be handled by your marketing team, but when you need an extra hand, we'll highlight how a Blue service can benefit your efforts